6 lessons from blogging about education leadership

Having been an active blogger for about 18 months now, it has been worthwhile reflecting on the journey, some 100+ posts later. In writing this post, it would be great to see more education leaders either starting their own blogs or contributing to the discussion on many of the great education blogs that are out there on the EduNet.

So what key lessons have I learned?

Lesson 1: Blogging is a great way for you to process and share your thoughts about all that matters to you, and others, in education. It is a great way for educators to distill their thoughts on a particular topic or issue. In doing so, we, perhaps, are compelled to share our wider reading and possible sources of inspiration for what we are writing about. I have found blogging to be a good way to think about an issue that may frustrate me. The fact that what I write may possibly be read by others is a great calibration tool in considering how to put points across in a sensitive and respectful way. When writing posts about leading schools it is inevitable that occasionally teacher issues are going to be raised. It is vital to try to qualify statements and the less general the better; your staff could be reading your blog, which leads me to my next point.

Lesson 2: You do not get to choose your audience. Sure, you may well be writing about educational leadership and be aiming your posts at other education leaders, I have quickly learned that the blogosphere and the web does not quite work that way. Unless you make your blog private, you cannot choose your audience. Just a simple search using a web browser can bring up a post on your blog, which could be read by anyone who is doing the searching. It is, therefore, highly likely that education professionals who are not interested in education leadership may read your posts. Moreover, your audience could be interested in leadership in general, or they could be interested in education. It is important to get comfortable with this, which leads me onto the next key learning.

Lesson 3: Respond to your readers and followers even if they do not like what you have written. In finding out very quickly that I do not choose my audience, I have received the odd comment disagreeing with what I have written. I have learned that people will imply whatever they want from your posts, even if you try to convince them otherwise. In such instances, emotional maturity must win the day, stay calm and thank the reader for contributing; move on. If anyone ends upon shedding bad light on themselves, let it be a reader and not you. I enjoy replying to my readers when they comment, as I value the discourse and the fact that readers bother to contribute, especially if they enjoyed reading the post and / or added something that prompted me to think more about the topic / issue.

Lesson 4: Your colleagues will try to work out who you may be writing about. It is inevitable that when writing about educational leadership matters, you will bring in observations from your own experience. Authors of educational leadership books do it all the time and blogging is no different. Good educational leaders try to connect theory with their own practical experiences in order to learn, improve themselves and their schools. Just beware some of your colleagues may read what you write and try to make connections to your shared school environment. When I started blogging, I made the point of letting my colleagues know about my blog and wanted them to share in my insights. If they wanted to follow along, then great, we can talk about some of the posts, if the interest is there. I am also proud of the schools in which I have worked and the lessons I have learned from those I have worked with, so I view it as essential to preserve healthy relationships. In saying that, it is only human nature that your colleagues may read your posts a little more carefully to see if there is a subtext to what you write.

Lesson 5: Share resources through your posts. If there is something that inspires your post then reference the resource of the person who inspired you. Perhaps it is a TED talk, a specific webpage, an image, a link to someone’s blog or an author. If I refer to an educational researcher or another educators blog, I may also include a link to their Twitter name, so that a reader can follow them if they are interested. If I am referencing a book, I may provide a quick link to an Amazon, or similar website, which gives the opportunity for readers to purchase the book, which promotes further reading on the topic / issue – we’re doing this to learn after all. One of my posts was was about an inspirational TED talk by Rita Pierson called Every kid needs a champion. I embedded the video into the post, which was a great way to share what caught my attention and the catalyst for the post.

Lesson 6: Share your blog through in different forums. To increase the chances of other educators reading your blog it is worthwhile investing the time to share your posts through different social media services. I have linked my blog to both Twitter and LinkedIn, so that when a new post is published, it immediately can be accessed by my connections and followers. Even though I am a user of Facebook, I chose not to link my blog to this service because, I use it for family and friends, so no work here. I also use AboutMe to promote my blog and have a personal profile there for readers to learn a little more about where I am coming from and provide them with the opportunity to connect. These connections are crucial, as you never know when you will bump into a reader.

When I started blogging, as outlined in my first post, I felt compelled to share. We are not just leading the students in our school, in our classroom, education is more than that. The connectivity we have today and a motivation to freely share and collaborate without expecting something in return has the ability to improve a child’s education, even if you do not know them and they live on the other side of the world. That’s reason enough for me to keep sharing and learning!

Connect with @richard_bruford

Originally posted on http://richardbruford.com

72 Comments

  1. Debbie Diaz-Arnold said:

    Just read your blog post about the 6 key lessons you’ve learned from blogging. Your final thought in regards to the reason you continue to blog hit home. I post on Twitter and write an occasional blog to share resources and thoughts and am just beginning to learn the power of connecting with others: educators, leaders, and change agents. Never before have I posted in reply to someone else’s blog-a step in the right direction for me. Simply- thank you.

    November 17, 2015
    Reply
    • Thanks for reading the post Debbie. Like you, I tend to work in small steps, as I find incremental change works best. Great to see you contributing and growing in confidence to do so.

      Keep sharing and learning!

      November 17, 2015
      Reply
  2. Marry said:

    Nice blog…. Thankyou

    October 27, 2017
    Reply
  3. mywifiext said:

    hi. very nice article. I m pleased to read it. U wrote everything in manner and useful ways. Good work. Keep up. I m waiting for your next article.

    Pogo Techs Support

    October 31, 2017
    Reply
  4. tina roy said:

    thanks for giving good information

    November 4, 2017
    Reply
  5. astroguruji said:

    Welcome to I Want My Love Back, the one place where you can come in the time of need to learn how to get back your love.

    I’ve set this website up to share my knowledge on a very touchy topic and that is love and relationships.

    I want my love back now

    November 10, 2017
    Reply
  6. Very nice article included useful information. Thanks for sharing.

    November 15, 2017
    Reply
  7. Gamerling said:

    Education leadership seems like a very big concept to tackle. Your list of insights is a good one though. I have thought of a few tricks after reading. I am gonna try it later.

    November 23, 2017
    Reply
  8. Pogo Support said:

    hey. Thank for sharing this wonderful information. You showed your experience and knowledge by this article.
    We are online Technical Service provider. We provide 24*7 tech support for Pogo Games. Visit Pogo Support

    November 24, 2017
    Reply
  9. asim said:

    it’s very informative article. i’m waiting for your next article

    November 27, 2017
    Reply
  10. tina roy said:

    It’s really a nice website where people can find the perfect news blogs & essential elements for learning. This website is very initiative as its components. Its very effective & helpful website for getting the good educational articles.Your writing will help my next Car’s blog project, which is based on online get information about cars and anything. Thank you
    https://comparebox.pk/Cars/Toyota-Highlander-2018-Price-in-Pakistan-Specs-Features-and-Pictures

    December 2, 2017
    Reply
  11. Saraswathy said:

    I am a teacher. So i always refer or used to read many books and blogs to get more knowledge and wisdom. I think this blog is such a blog which reveals more information and guidelines to me. Thanks a lot.

    December 5, 2017
    Reply
  12. This is a nice post explaining a lot about seo. I really appreciate your efforts to do so. If you have more information, plz reply me here in the comment. thanks in advance. a2 pinsetter

    December 9, 2017
    Reply
  13. Harmeet said:

    Thanks for sharing amazing and important information .

    December 9, 2017
    Reply
  14. ted said:

    sefsef

    December 11, 2017
    Reply
  15. Wow this is the first blog regarding carport I come accross online,
    great information thank you for sharing.

    http://urduguest.com/
    Urdu Digests,Novels,Education Books,Health Tips ,information etc.

    December 14, 2017
    Reply
  16. JR said:

    Sir,
    Thanks a lot for your information. hve a bright future…

    December 16, 2017
    Reply
  17. online MBA said:

    Nice… those tips to clean up the head are just what I was looking for! Thanks.

    online MBA

    December 18, 2017
    Reply
  18. You have done good information on this article and i feel you have good knowledge on this topic. please write on other topics related to this niche.
    Thanks

    December 19, 2017
    Reply
  19. Thank you for sharing the good info. and it’s very nice blog with useful tips for our thoughts. I really appreciate it.

    December 19, 2017
    Reply
  20. Thank you for sharing the good info. and it’s very nice blog with useful tips for our thoughts. I really appreciate it with thought process you mentioned. I been thinking a lot what has to be done to change. I feel good knowledge of the topic.

    December 19, 2017
    Reply
  21. Thank you for sharing the good info. and it’s very nice blog with useful tips for our thoughts. I really appreciate it with thought process you mentioned. I been thinking a lot what has to be done to change. I feel good knowledge of the topic. This is a nice post explaining a lot about seo. I really appreciate your efforts to do so. If you have more information, plz reply me here in the comment. thanks in advance.

    December 19, 2017
    Reply
  22. This is nice post for dos donts writing first blog post and having right idea that can explain best way to shows here . Thanks a lot for sharing

    December 21, 2017
    Reply
  23. Nikolas said:

    We offer you the best airport taxi service in Vienna. We are available 24 hours a day at +43 676 373 28 03. Order online today or call us and let us convince you of our service. VIP Airport Taxi – VIP Flughafentaxi http://flughafentaxi-vip-airporttaxi.at/

    December 21, 2017
    Reply
  24. aptron11 said:

    Thanks for sharing, it is good blog having great tips. I really taken interest in this blog.

    December 22, 2017
    Reply
  25. Arshi said:

    Great info sir…. I like this article….

    December 22, 2017
    Reply
  26. Poker Online said:

    Very helpful information. Lucky me I came across your web site by accident, I bookmarked it.

    December 23, 2017
    Reply
  27. habi khan said:

    Even though I am a user of Facebook, I chose not to link my blog to this service because, I use it for family and friends, so no work here. I also use AboutMe to promote my blog and have a personal profile there for readers to learn a little more about where I am coming from and provide them with the opportunity to connect.

    December 27, 2017
    Reply
  28. we surely have given on the site and save a tall youthful Independent Jaipur escorts service for yourself and exploit the sex in Jaipur .

    December 28, 2017
    Reply
  29. i really appriciate it. its very dare to you. keep it up

    December 30, 2017
    Reply
  30. Ali khan said:

    I am really happy with your blog because your article is very unique and powerful for new reader. Thanks

    January 1, 2018
    Reply
  31. Mahesh said:

    This article will help a lot to all beginners.

    January 3, 2018
    Reply
  32. Ali mehmud said:

    Excellent and decent post. I found this much informative. I’m impressed by the details that you have on this web site. Thank you for this post

    January 4, 2018
    Reply
  33. You Website bast Free Download New Sir Thank you

    It fully depends on Google Crawl rate on that profile page. If you want to index faster then ping that profile page.

    January 5, 2018
    Reply
  34. I identify as a teacher too. I’m not teaching lessons day in and day out, but I always want to lift up teachers and make the teaching profession stronger. Even if an idea may seem obvious.

    January 6, 2018
    Reply
  35. UKTVNow is meant and developed for people who need to observe live streaming with the app that may run on robot, laptop and iOS devices like robot smartphones, iPhone, iPad, and iPad mini and every one the Windows software package primarily based PCs.

    January 9, 2018
    Reply
  36. ram said:

    Great blog! Thanks for sharing this blog post…
    seosiddhi

    January 10, 2018
    Reply
  37. Cute brokenheartedness quotes will extremely assist you to beat a broken heart.

    January 10, 2018
    Reply
  38. Julie Andrew said:

    Being a newbie in this blogger field your article helped me a lot. Thank you for sharing this.

    January 11, 2018
    Reply
  39. MS Office setup is very easy to install, download and redeem. Use of MS Office is also simple and the user can learn the use of it easily. Online help option is also available in all application of the MS Office which provides an instant guideline.

    January 11, 2018
    Reply
  40. Before you plan to install the Office 2016 or Office 365 on your device be it a Computer, Laptop, Mobile Phone or a Tablet, you are required to take few important steps on of them is to remove any existing Office installations from your PC. Just like the previous Office products, Office 2016 & 365 will conflict with the previously installed versions. So, it becomes necessary to remove the previous office files properly.

    http://wwwofficecomsetup-office.com/

    January 12, 2018
    Reply
  41. buzztok said:

    It’s very informative article. Thank you for sharing such a informative information with us .You may also check it -http://bit.ly/2BziMdm

    January 16, 2018
    Reply
  42. We ar bound merely|that you just} simply got to own this best show streaming app for golem, like peace officer Moviebox App to watch your favorite movies and you’ll impart USA later once you’ve got got transfer this excellent app on your golem device.

    January 16, 2018
    Reply
  43. ajaj said:

    wow man your articles are always awesome!!

    January 18, 2018
    Reply
  44. Hii, after reading your article I m very pleasedly. Thanks for sharing this informative article.

    January 20, 2018
    Reply
  45. wiliiam said:

    We are best packers and movers in Dubai, We are expert and professional team of experts. We use to pack things in high quality packing material we care your products as they belong to us and our services are very cheap and we use to move furniture and all costly products very carefully and avoid any kind of damage and we are responsible for your important products.

    January 21, 2018
    Reply

Leave a Reply

Your email address will not be published. Required fields are marked *